{"id":6835,"date":"2023-03-30T15:38:06","date_gmt":"2023-03-30T13:38:06","guid":{"rendered":"https:\/\/www.saintgeraudaurillac.com\/?p=6835"},"modified":"2024-01-18T21:36:53","modified_gmt":"2024-01-18T20:36:53","slug":"formations-social-media-du-lycees-saint-geraud","status":"publish","type":"post","link":"https:\/\/www.saintgeraudaurillac.com\/en\/formations-social-media-du-lycees-saint-geraud\/","title":{"rendered":"High School Social Media Training at Saint-G\u00e9raud"},"content":{"rendered":"
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The social media<\/strong> (Social Media) have become indispensable in the communication strategy<\/strong> businesses. To meet this growing demand, we offer training at Bachelor's +3 and Bachelor's +5 levels to train professionals for the social media<\/strong>. Discover in detail, the 2 Social Media Formations<\/strong> what we offer at Saint-G\u00e9raud Communications High School<\/strong>.<\/p>\n

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The emergence of social media<\/h2>\n

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Since the early 2000s, social media has experienced a meteoric rise. The arrival of Facebook<\/strong> It is, without a doubt, the major event in the development of online social networks. It must be said that Mark Zuckerberg struck a major blow and allowed social networks to take flight.<\/p>\n

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For several years now, numerous other platforms have emerged. Each offers new features and a new approach. These have profoundly disrupted our daily lives but also the Marketing<\/strong> and the e-commerce<\/strong>. Initially designed for entertainment, social networks have actually become essential in Business strategy<\/strong>.<\/p>\n

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The development of careers related to social media<\/h3>\n

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The development of social media for professional and marketing purposes has given birth to many professions. The digital and social media sector is constantly evolving. Companies therefore need social media specialists<\/strong> to manage their accounts, create content, and interact with the community while ensuring they manage the Online reputation<\/strong> of the company.<\/p>\n

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Jobs like Community Manager<\/strong>or again Social Media Manager<\/strong> have emerged over the years and become democratized today. It is in this approach of training future \u00abSocial Media\u00bb professionals that we offer 3 programs within Lyc\u00e9e Saint G\u00e9raud.<\/p>\n

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Our Digital Marketing & Social Media Bachelor's Degree<\/h2>\n

The first training we offer is a\u00a0Bachelor of Digital Marketing & Social Media<\/a>. This BAC + 3 level degree is accessible through work-study programs via an apprenticeship contract or a professionalization contract. It is open to students holding a BAC + 2 degree, such as a BTS for example, and is prepared in 1 year.<\/p>\n

This training allows students to learn how to conduct\u00a0web marketing projects<\/strong>\u00a0(SEO, Social Media\u2026), producing web content, or even developing a brand and its\u00a0online visibility<\/strong>. Our Bachelor's program offers students the opportunity to cover the entire\u00a0communication process<\/strong>.<\/p>\n

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MS Social Media & Web Marketing<\/h2>\n

Our second training is the\u00a0Master of Web Marketing & Social Media<\/a>. This is a BAC+5 level degree, also accessible through work-study programs with the same types of contracts as the Bachelor's degree. This Master's degree is a continuation of the Bachelor's degree and allows for in-depth study of the topics covered during the Bachelor's year.<\/p>\n

This diploma, prepared over 2 years, trains true\u00a0Web marketing and social media specialists<\/strong>. This master's degree gives students a versatile profile, highly sought after in the job market. Some courses are taught by industry professionals. For example, some Web Marketing courses are offered by professionals from BM Services, a\u00a0Communication agency in Loz\u00e8re<\/a>.<\/p>\n

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Our Master's Degree in Art Direction and Digital Design<\/h2>\n

Finally, in the fall of 2023, we are launching our third program: the\u00a0Art Direction and Digital Design Master's Degree<\/a>. While this MS is more geared towards\u00a0Graphic design<\/strong>\u00a0pure, it still contains courses of\u00a0Social Media and Web Marketing<\/strong>. Indeed, graphic design remains the foundation of social media!<\/p>\n

This Master of Science, like previous training programs, will be offered in an alternating format. This allows for the design of a complete professional project for the student. Indeed, upon graduation, the graduate will have both a degree and 2 years of concrete work experience. This type of profile is highly sought after and greatly valued by recruiters.<\/p>\n

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Examples of jobs after these Social Media trainings<\/h2>\n

Jobs related to social media are developing more and more. There are now diverse and varied professions. Here is a non-exhaustive list of some jobs accessible after obtaining one of our Social Media training programs:<\/p>\n