In partnership with and delivered by ADE Holding, certification «Artistic Director of Visual Communication Projects, Level 7, NSF code 132g, 320v, registered with RNCP under number 39251, by decision of France Compétences dated June 27, 2024.» Registration expiration date: 06-27-2027
- 2-year apprenticeship program
Target audience and prerequisites
This training is intended for candidates who wish to pursue a professional career in the communication, marketing, and digital sectors.
Admission is open to anyone who holds or in the process of validating a level 6 title or diploma or an equivalent level (Bachelor's degree / 3 years of higher education) in the field of graphic design, applied arts, visual communication, or a related field.
- Have at least 2 years of experience in the business sector targeted by the certification.
- Provide proof of a level 6 qualification or diploma or equivalent
Admission is based on an application file, an admissions interview, and an entrance exam.
Duration and Pace - Apprenticeship Training
The training takes place over one year, with alternating periods, according to the following indicative schedule: 1 week at school, 2 to 3 weeks at the company.
Hourly volume 924 hours over 24 months, including teaching, pedagogical support times, and assessments, according to the annual training schedule.
Career opportunities
Graduates can work in a variety of structures: communication agencies, web agencies, advertising or design agencies, graphic design studios, digital or motion design studios. They can also join the communication and marketing departments of companies, institutions, or public authorities, work in the media or advertising sales houses, or develop an independent freelance activity in the fields of art direction, graphic design, and digital design.
Target professions
- Art Director
- Graphic Designer
- Creative Project
- Creative Design Consultant
- Brand & Product Designer
- Creative Leader
- Creative Officer
- Manager Designer
Career path
- None
Results
- The indicators specific to our institution will be published after the first certified graduating class: pass rate, attendance rate, employment rate of graduates in the targeted profession, employment rate of graduates, continuing education rate, satisfaction rate, dropout rate, contract termination rate, and added value.
- National certification data can be viewed on the France Compétences RNCP39251 fact sheet.
Admission, accessibility, and funding
Admission is granted after a review of your application, an individual interview, and an entrance exam. A response will be provided within 7 days after receipt of the complete file. Admission to the program is possible until October 31, subject to availability and the signing of an apprenticeship contract.
The training is accessible to people with disabilities. Accommodation needs are assessed individually with the establishment's disability referent.
For apprenticeships, the cost of training is covered by the host company's OPCO. No training fees are charged to the apprentice.
Training Objectives
A thoughtful training for creative minds who want to imagine, design, and direct the visual universe of a project.
She trains Artistic Directors capable of creating strong visual identities, building a coherent communication strategy, and orchestrating graphic production across all media – print, digital, motion, or spatial.
Between ccreativity, innovation, and project management, The student learns to transform an idea into an impactful and professional visual concept.
Why choose this training at Saint Géraud?
In Saint-Géraud, students learn at a school specializing in design, imagery, digital creation, and communication. The training combines strategy, practical projects, content creation, personalized coaching, and professional immersion.
Our strengths:
- A vocational training course The training is based on a work-study program, real projects, workshops, professional speakers, and practical simulations to enable students to develop skills that can be directly applied in the workplace.
- A specialization in digital creation: The program emphasizes content creation for the web and social media: video, photography, digital communication, editorial strategy, and the use of artificial intelligence.
- Close, local support Students benefit from personalized support, assistance in their work-study search, and regular guidance to build their professional projects.
- A human-sized school: Located in the heart of downtown Aurillac, Saint Géraud offers a work environment conducive to progress, with accessible teaching staff, trainers from the professional world, and a strong network of partner companies.
Training Program
The program is based on the skills blocks of the RNCP certification. Art Director for Visual Communication Projects
- Block 1: Adopting a forward-looking approach to new uses and strategic issues in visual mediation
Creation of an organized monitoring process, ddevelopment of a communication design research and innovation strategy - Block 2 – Create the communication strategy and visual concept
Structuring of project management, Management of a multidisciplinary project team - Block 3 – Manage a high-impact visual communication project
Digital marketing, infographic, informational and editorial strategy. - Block 4 – Leverage one's expertise to cement the art director's posture
Building a personal communication strategy, promoting one's expertise, developing an art director business - Add-on block: Professional English, professional interventions and the use of artificial intelligence.
Teaching Methods, Assessment, and Validation
The training alternates between courses, case studies, practical workshops, real-world projects, masterclasses, professional guest lectures, and individual mentoring.
The certification assessments, in compliance with the RNCP39251 reference framework, take the form of a research dossier with a written report and an oral defense, a strategic recommendation defense, a corporate mission report, a creative dossier defense, as well as an oral presentation of a professional portfolio and a self-promotion action plan. The certification is obtained by validating the blocks of competencies.
Preparing your professional project at Lycée St Géraud
Terms registration
Admission to the Visual Communication Project Artistic Director program is based on an application form that can be downloaded from the website.