Saint Géraud Aurillac opens registrations for two new apprenticeship programs in the fields of communication, marketing, and visual creation.
These new courses enrich the institution's training offerings and are aimed at students who wish to build a solid professional project, in close connection with the realities of the professional world. These certified courses, registered with the RNCP, are designed for creative, curious, and committed individuals who are eager to develop sustainable, transferable skills that can be immediately applied in a business setting.
A pedagogy focused on action, creativity, and employability
At Saint-Géraud Aurillac, the ambition is to fto train professionals capable of analyzing their environment, creating with purpose, and adapting to the constant changes in their field. The training is based on active pedagogy, founded on experimentation, the completion of concrete projects, and exposure to real professional situations.
This approach is reinforced by strong partnerships with local stakeholders, enabling students to develop their employability and their ability to work on value-added projects. The goal is not just mastery of tools, but the ability to think about a project in its entirety, analyze its challenges, and propose creative and relevant solutions.
Bachelor in Communication Management - Apprenticeship Program
The Bachelor of Communication Management is primarily aimed at students from a BTS Communication, NDRC, MCO, or equivalent Bac +2 level training.
This trainingRNCP n°39249aims to To train professionals capable of designing, deploying, and managing communication projects, on print and digital media, in line with an organization's strategic objectives. Proposed in training, the Bachelor's degree allows students to develop significant professional experience while strengthening their autonomy and professional mindset.
The program covers communication and marketing strategy, multi-channel device design, digital projects focused on user experience, content creation for the web, social media, and video, as well as performance analysis of actions taken. Practical workshops (website creation, photo, video, cross-functional projects) and complementary modules reinforce the operational and professionalizing approach of the course.
Master's Degree in Artistic Direction for Visual Communication Projects - Apprenticeship Training
The Master's Degree in Artistic Direction for Visual Communication Projects This program is for students with a Bachelor's degree, DN MADE, or an equivalent qualification at Bac +3 level, who wish to pursue leadership roles in the visual creation and communication industries.
This trainingRNCP n°39251) aims to to train professionals capable of designing and managing complex creative projects, defining brand strategies, and coordinating creative teams. Proposed in training, The Master's degree allows students to consolidate their professional posture and affirm their creative identity.
The program covers contemporary visual culture, trend analysis, art direction, branding and visual storytelling, the design of visual identities and cross-media systems, UX/UI, as well as project management and creative team management.
Paths designed for educational continuity and business needs
These two training courses are part of a logic of further studies up to Master's degree within Saint Gerald of Aurillac, after a BTS Communication, one Bachelor of Communication Management or a DN MADe. They ralso meet the expectations of local businesses, who are looking for versatile apprentices capable of combining communication, marketing, and creation, and who can quickly integrate into demanding professional environments.
Professionalization, cultural openness, creativity, innovation, and adaptability are at the heart of Saint Géraud Aurillac's project. The institution offers training programs that evolve with their environment and guide students toward sustainable professional integration.
Registration and Admission Procedures
Candidates can now submit their application package to join one of these two new apprenticeship programs.
Each application is reviewed upon receipt. Selected candidates are then invited for an individual interview, before receiving personalized support in their search for a host company.
To learn more, pages dedicated to each course and detailed brochures are available to discover all the content, career opportunities, and practical arrangements.
- Bachelor's Degree Plaque: Communications Manager
- Brochure: Master’s Degree in Art Direction for Visual Communication Projects – Apprenticeship Program
You can download the application file by following this link.